IDEAS MADE REAL

IDENTITY

How does anyone know who you are?

 
 

What makes you... YOU?

These days there’s a lot of talk about having your identity stolen, but to have that happen, you must have one to begin with. In the world of business, your identity is the first symbolism most people associate with you. And perhaps worse than being stolen, would be having no one remember it at all.

Your brand identity, provides intuitive insight about you instantly. It lends information to your relevance, expertise and intentions. A great brand is not simply unique, but appropriate without seeming obvious. Think about your brand in a simple way– Would you want to wear it on a t-shirt? If not, it might be time to reconsider? And even better, Imagine someone wanting to steal that t-shirt.

To see projects… Go here… to see some logo examples? Go here

Every great brand is like a great story.
— Hugh Jass